{"id":2500,"date":"2021-11-22T12:06:58","date_gmt":"2021-11-22T17:06:58","guid":{"rendered":"https:\/\/gs1ec.org\/contenido\/?page_id=2500"},"modified":"2022-06-07T17:05:15","modified_gmt":"2022-06-07T22:05:15","slug":"retail-2","status":"publish","type":"page","link":"https:\/\/gs1ec.org\/contenido\/industrias\/retail-2\/","title":{"rendered":"Retail"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1637602222366{padding-top: 60px !important;padding-bottom: 50px !important;background-image: url(https:\/\/gs1ec.org\/contenido\/wp-content\/uploads\/2021\/11\/bread-retail.jpg?id=2502) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading source=&#8221;post_title&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<span style=\"color: #ffffff; font-size: 20px;\">La industria minorista actual se enfrenta a desaf\u00edos sin precedentes en la cadena de suministro y al creciente poder del consumidor.<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1637592486234{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_custom_heading text=&#8221;Ya sea en l\u00ednea o en la tienda, los c\u00f3digos de barras GS1 a\u00fan brindan la base de datos confiable para minoristas y marcas, lo que ayuda a las empresas grandes y peque\u00f1as.&#8221; font_container=&#8221;tag:h2|font_size:25px|text_align:left|color:%230c2c66&#8243; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Los est\u00e1ndares y servicios GS1 permiten una identificaci\u00f3n de productos confiable, completa y precisa, as\u00ed como el intercambio de datos. Mejores datos a\u00fan significan un mejor servicio.<\/p>\n<p style=\"text-align: justify;\">Ya sea en l\u00ednea o en la tienda, el omnipresente c\u00f3digo de barras GS1 (GS1 GTIN) sigue siendo la base confiable para los minoristas y las marcas, lo que ayuda a las empresas grandes y peque\u00f1as a identificar sus productos de manera \u00fanica.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/6&#8243;]<div class=\"porto-sicon-wrapper style_1\"><div class=\"porto-sicon-box default-icon\" style=\"\"  ><div class=\"porto-sicon-default\"><div id=\"porto-icon-49506722769d4d5c596285\" class=\"porto-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"porto-sicon-img \" style=\"font-size:56px;display:inline-block;\" >\n\t<img decoding=\"async\" class=\"img-icon\" alt=\"\" src=\"https:\/\/gs1ec.org\/contenido\/wp-content\/uploads\/2021\/11\/product-information_0.png\"\/>\n<\/div><\/div><\/div><\/div><div class=\"porto-sicon-header\" ><h3 class=\"porto-sicon-title\" style=\"font-family:&#039;Gothamssm-light&#039;;font-weight:700;font-size:18px;color:#002c6c;\"><strong>Informaci\u00f3n de producto confiable y verificable<\/strong><\/h3><\/div> <!-- header --><\/div> <!-- porto-sicon-box --><\/div>[\/vc_column][vc_column width=&#8221;2\/6&#8243;]<div class=\"porto-sicon-wrapper style_1\"><div class=\"porto-sicon-box default-icon\" style=\"\"  ><div class=\"porto-sicon-default\"><div id=\"porto-icon-205702647969d4d5c596d51\" class=\"porto-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"porto-sicon-img \" style=\"font-size:80px;display:inline-block;\" >\n\t<img decoding=\"async\" class=\"img-icon\" alt=\"\" src=\"https:\/\/gs1ec.org\/contenido\/wp-content\/uploads\/2021\/11\/supply-chain-efficiency_0.png\"\/>\n<\/div><\/div><\/div><\/div><div class=\"porto-sicon-header\" ><h3 class=\"porto-sicon-title\" style=\"font-family:&#039;Gothamssm-light&#039;;font-weight:700;font-size:18px;color:#002c6c;\"><strong>Eficiencia y resiliencia de la cadena de suministro<\/strong><\/h3><\/div> <!-- header --><\/div> <!-- porto-sicon-box --><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;2\/4&#8243;]<div class=\"porto-sicon-wrapper style_1\"><div class=\"porto-sicon-box default-icon\" style=\"\"  ><div class=\"porto-sicon-default\"><div id=\"porto-icon-35049927969d4d5c59789c\" class=\"porto-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"porto-sicon-img \" style=\"font-size:86px;display:inline-block;\" >\n\t<img decoding=\"async\" class=\"img-icon\" alt=\"\" src=\"https:\/\/gs1ec.org\/contenido\/wp-content\/uploads\/2021\/11\/improved-consumer-experiences_0.png\"\/>\n<\/div><\/div><\/div><\/div><div class=\"porto-sicon-header\" ><h3 class=\"porto-sicon-title\" style=\"font-family:&#039;Gothamssm-light&#039;;font-weight:700;font-size:18px;color:#002c6c;\"><strong>Mejora de las experienciasy la lealtad del consumidor<\/strong><\/h3><\/div> <!-- header --><\/div> <!-- porto-sicon-box --><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/6&#8243;]<div class=\"porto-sicon-wrapper style_1\"><div class=\"porto-sicon-box default-icon\" style=\"\"  ><div class=\"porto-sicon-default\"><div id=\"porto-icon-168718287369d4d5c5983a1\" class=\"porto-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"porto-sicon-img \" style=\"font-size:80px;display:inline-block;\" >\n\t<img decoding=\"async\" class=\"img-icon\" alt=\"\" src=\"https:\/\/gs1ec.org\/contenido\/wp-content\/uploads\/2021\/11\/sustainability-traceability_0.png\"\/>\n<\/div><\/div><\/div><\/div><div class=\"porto-sicon-header\" ><h3 class=\"porto-sicon-title\" style=\"font-family:&#039;Gothamssm-light&#039;;font-weight:700;font-size:18px;color:#002c6c;\"><strong>Sostenibilidad y trazabilidad<\/strong><\/h3><\/div> <!-- header --><\/div> <!-- porto-sicon-box --><\/div>[\/vc_column][vc_column width=&#8221;2\/6&#8243;]<div class=\"porto-sicon-wrapper style_1\"><div class=\"porto-sicon-box default-icon\" style=\"\"  ><div class=\"porto-sicon-default\"><div id=\"porto-icon-40341472569d4d5c59a39c\" class=\"porto-just-icon-wrapper  \"><div class=\"align-icon\" style=\"text-align:center;\">\n<div class=\"porto-sicon-img \" style=\"font-size:56px;display:inline-block;\" >\n\t<img decoding=\"async\" class=\"img-icon\" alt=\"\" src=\"https:\/\/gs1ec.org\/contenido\/wp-content\/uploads\/2021\/11\/regulatory-compliance_0.png\"\/>\n<\/div><\/div><\/div><\/div><div class=\"porto-sicon-header\" ><h3 class=\"porto-sicon-title\" style=\"font-family:&#039;Gothamssm-light&#039;;font-weight:700;font-size:18px;color:#002c6c;\"><strong>Cumplimiento de requisitos reglamentarios<\/strong><\/h3><\/div> <!-- header --><\/div> <!-- porto-sicon-box --><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1632163053668{padding-top: 50px !important;padding-bottom: 50px !important;background-color: #f0f5fa !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;2395&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;El viaje de los datos de productos: digitalizaci\u00f3n y estandarizaci\u00f3n&#8221; font_container=&#8221;tag:h2|font_size:25px|text_align:left|color:%230c2c66&#8243; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">GS1 tiene una larga trayectoria en el comercio minorista, y el omnipresente &#8220;bip&#8221; del c\u00f3digo de barras GS1 se escucha en las cajas de las tiendas m\u00e1s de 6 mil millones de veces al d\u00eda. Sin embargo, las empresas deben asegurarse de que los productos que venden est\u00e9n tan bien representados en el mundo digital como en el mundo f\u00edsico.<\/p>\n<p style=\"text-align: justify;\">Es por eso que GS1 se est\u00e1 asociando con la industria minorista para construir una base de datos de productos m\u00e1s s\u00f3lida, basada en una identidad de producto \u00fanica. Esto permite un flujo de informaci\u00f3n constante y confiable, y transparencia en las operaciones entre minoristas y propietarios de marcas.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1637594231873{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Nuestros Est\u00e1ndares en Acci\u00f3n:&#8221; font_container=&#8221;tag:h2|font_size:25px|text_align:left|color:%230c2c66&#8243; use_theme_fonts=&#8221;yes&#8221;][vc_row_inner][vc_column_inner][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Existentes 5 procesos de negocios en el transporte y log\u00edstica sobre los cuales los est\u00e1ndares GS1 hacen de estos eficientes, r\u00e1pidos y precisos:<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner gap=&#8221;5&#8243;][vc_column_inner width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1633966890035{background-color: #ffffff !important;}&#8221;][vc_single_image image=&#8221;2128&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1637605166917{margin-right: -15px !important;margin-left: -15px !important;}&#8221;][vc_custom_heading text=&#8221;Gesti\u00f3n de Entrega&#8221; font_container=&#8221;tag:h4|text_align:center|color:%231392c0&#8243; use_theme_fonts=&#8221;yes&#8221; link=&#8221;url:https%3A%2F%2Fgs1ec.org%2Fcontenido%2Fgestion-de-entrega%2F|title:Gesti%C3%B3n%20de%20Entrega||&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1633968964868{background-color: #ffffff !important;}&#8221;][vc_single_image image=&#8221;2137&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1633968636871{margin-right: -15px !important;margin-left: -15px !important;}&#8221;][vc_custom_heading text=&#8221;Gesti\u00f3n de Transporte&#8221; font_container=&#8221;tag:h4|text_align:center|color:%231392c0&#8243; use_theme_fonts=&#8221;yes&#8221; link=&#8221;url:https%3A%2F%2Fgs1ec.org%2Fcontenido%2Fgestion-de-transporte%2F|title:Gesti%C3%B3n%20de%20Transporte||&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1633968979054{background-color: #ffffff !important;}&#8221;][vc_single_image image=&#8221;2138&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1633968656996{margin-right: -15px !important;margin-left: -15px !important;}&#8221;][vc_custom_heading text=&#8221;Gesti\u00f3n de Almacenes&#8221; font_container=&#8221;tag:h4|text_align:center|color:%231392c0&#8243; use_theme_fonts=&#8221;yes&#8221; link=&#8221;url:%23|||&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][vc_separator style=&#8221;solid&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1637602222366{padding-top: 60px !important;padding-bottom: 50px !important;background-image: url(https:\/\/gs1ec.org\/contenido\/wp-content\/uploads\/2021\/11\/bread-retail.jpg?id=2502) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading source=&#8221;post_title&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]La industria minorista actual se enfrenta a desaf\u00edos sin precedentes en la cadena de suministro y al creciente poder del consumidor.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1637592486234{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_custom_heading text=&#8221;Ya sea en l\u00ednea o en la [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":2254,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"iawp_total_views":7,"footnotes":""},"class_list":["post-2500","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/pages\/2500","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/comments?post=2500"}],"version-history":[{"count":17,"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/pages\/2500\/revisions"}],"predecessor-version":[{"id":2659,"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/pages\/2500\/revisions\/2659"}],"up":[{"embeddable":true,"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/pages\/2254"}],"wp:attachment":[{"href":"https:\/\/gs1ec.org\/contenido\/wp-json\/wp\/v2\/media?parent=2500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}